Goode Health
Social Growth & Brand Partnerships
April 2025 – March 2026
Led Instagram growth, influencer marketing & brand partnerships, building the platform into the brand's strongest top-of-funnel channel with limited paid spend.
Maintained consistent month-over-month growth for 12 consecutive months, driving +31% follower growth
Scaled organic views by +161%, tripling the engagement rate from 9.6% to a 30.6% average (vs. ~1–3% industry standard)
Peak month January 2026: 72.6% engagement rate and 4,688 interactions — driven by 3 giveaways and a collagen launch campaign
Secured & executed 33 brand partnerships, generating 43,200+ views & 15,400+ engagements across giveaway content
Seeded 30+ gifted creators and managed 3 paid partnerships over 3 months
